digital-coach.it

Introduction

Read the Official Description

DIGITAL COACH is a Registered Trademark owned in Italy by HR SOLUTIONS SRL, School of Education founded October 22nd 2004, registered at the Chamber of Commerce of Milan with number REA 1828396 and legal and operative office in Milan in Viale Francesco Restelli 3 / 7, in the area of ​​Porta Nuova, in which, within a radius of about 2 KM, the main offices of the Digital economy are located, such as Google, Samsung, Linkedin, Amazon, as well as institutions such as Unicredit, the Lombardy Region, the Municipality of Milan and many others.

Educational method

  • Strategy: Effective online best practices, Business-oriented strategies, Knowledge immediately applicable in the company
  • Practical-Operative Approach: Business, Concrete and Pragmatic Orientation, Learn to increase customers
  • Tool and Software: Professional tool use, Study directly on Software, Create campaigns, online pages, blogs ...
  • Account Creation: Create the accounts for the activities with the teacher, Configure the accounts live, Use together with the teacher the main features ...
  • Examples and Case Histories: References to Real Cases, Sites and Campaigns shown live
  • Questions online and in the classroom: Questions during the Live lesson, Live Answers, Tutor to support students online
  • Live exercises: Practical exercises during the lesson, Real-case simulations, Corrections in the classroom
  • Exercises at home: Practical exercises assigned during the lesson, Corrections carried out in the classroom
  • Work Experience Activities: Real Cases, Professional Tool Uses, Create Campaigns, Online Pages, Perform Inbound Marketing Activities, Reports

Areas of specialization

The specialization and expertise in Digital Marketing of DIGITAL COACH are confirmed by the fact that we are a GOOGLE PARTNER, status that only professional web agencies can achieve by demonstrating that they have staff owning the GOOGLE CERTIFICATIONS, continuously apply all the BEST PRACTICES in the online campaigns, carry out continuity and significant volumes of web marketing activities. Digital Coach is a school exclusively specialized in training in the Digital Marketing area (Web, Social Media and E-commerce), which is why it is not known to the general public how much generalist universities and business schools. We are very well considered and recognized by companies in the market segment in which we operate (Digital Marketing), so much so that our former students work today in companies such as Google, Microsoft, Apple, Uci Cinemas, Tradedoubler, Mc Donald's, Casa.it and many others.

Relations with companies

Interacting with Marketing and HR Manager of companies such as ZALANDO, FERRERO, ADIDAS, NATUZZI, RADIO DEEJAY. Digital Coach imports the best international know-how in the digital world in Italy, mainly referring to the American market. From our American references we inherit the training programs of our courses, the teaching methods, the software and tools that we teach to use and the best practices we offer.

Direction

The management of the company is entrusted to LUCA PAPA, of which you can view the Linkedin profile by clicking on the image shown; From 2002 to date, Luca as a trainer has seen more than 35,000 professionals from over 280 of the most important multinationals present in Italy participate in their courses. Luca is also one of the 3 Italian GOOGLE REGIONAL TRAINERS, Top professionals selected by Google to train specialists of the most important international Web agencies. The Google Regional Trainers are professionals of the Digital of the highest profile and each country has between 3 and 5 maximum.

This school offers programs in:
  • Italian

View master programs »

Programs

This school also offers:

Master

Digital Marketing Master with guaranteed and paid internship

Online Campus Online & Campus Combined Full time Part time 6 - 18  October 2018 Italy Milan + 3 more

Digital Marketing Master with guaranteed and paid internship [+]

WEB AREA MODULES

DIGITAL STRATEGY: online

Overview of all the main online marketing channels, peculiarities and differences between them. From SEO to email marketing, going through social media and coming to mobile, we will try to understand what criteria should guide us in choosing the optimal mix for different types of companies and businesses. We will then discover the integration strategies of the channels aimed at maximizing the contribution of each of them in the cycle that starts from the generation of traffic and must lead to the conversion into sales, considering also offline aspects.

SEM

Module which teaches how to use different PPC (Pay Per Click) tools, thanks to which strategies can be implemented in terms of locations, days, hours as well as interests, age and sex of users. These include Google Adwords and its features of both Keyword advertising and Display Advertising (banner).... [-]


E-commerce Master with guaranteed and paid internship

Online Campus Online & Campus Combined Full time Part time 6 - 18  October 2018 Italy Milan + 3 more

Would you like to know the secrets to create a successful e-commerce? Are you thinking about opening an ecommerce? Would you like to work in e-commerce and become an E-Commerce Manager? Do you think that an E-commerce Course, an Ecommerce Master's or a Master's Degree in Business could help you? [+]

MASTER CONTENT AND PROGRAM IN E-COMMERCE

The E-Commerce course Master course is, among our e-commerce and e-commerce courses in Milan, the one designed to concretely support those who want to start or run an E-commerce project. A team of 15 specialists chosen and coordinated by us will teach you in the 15 training modules in which the course is articulated, all you need to be able to work professionally at the highest levels in the e-commerce world. Below are the 3 main areas in which the Master Course E-COMMERCE is divided:

1. TECHNOLOGIES FOR E-COMMERCE

It starts with an understanding of the different technological options available and the choice of software to be used as a technological platform. Particular attention will be dedicated to the evaluation of the various Open Source solutions such as Magento, Prestashop and others, with insights on how to install them and how to use all the main functionalities, those of Magento (the most widespread platform in the world currently) in particular. In this phase we will also talk about the layout, usability and optimization of the User Experience. At this stage the participants will already be able to put their own e-commerce site online using Magento, the software we consider the best solution to open an online store quickly and at low cost, without giving up the opportunity to use the need to l very wide range of Magento features.... [-]


Master Digital Marketing with guaranteed and paid internship

Online Campus Online & Campus Combined Full time Part time 6 - 18  October 2018 Italy Milan + 3 more

The Master in Digital Marketing is available both in the evening edition (19-22.30) and in the daytime edition (14.30-18), it can be attended both in the classroom in Milan and live online from all over Italy or still in the formula on demand , freed from frequency schedules. It allows you to integrate 4 months of practical experience (Work Experience) part time, available for both young and old people who can not leave their current job to make a very useful training experience. [+]

The Master in Digital Marketing is available both in the evening edition (19-22.30) and in the daytime edition (14.30-18), it can be attended both in the classroom in Milan and live online from all over Italy or still in the formula on demand , freed from frequency schedules. It allows you to integrate 4 months of practical experience (Work Experience) part time, available for both young and old people who can not leave their current job to make a very useful training experience.

PROFESSIONAL OUTLETS

The Masters in digital marketing provides the preparation and certifies the skills necessary to undertake the following careers

Digital Marketing ManagerWeb Marketing ManagerSocial Media Marketing ManagerContent Marketing SpecialistSeo SpecialistSem SpecialistSocial Media SpecialistCommunity ManagerWeb Content Specialist / ManagerWeb TraffickerDigital PR SpecialistPRACTICED (WORK EXPERIENCE)... [-]

Master Social Media Marketing with guaranteed and paid internship

Online Campus Online & Campus Combined Full time Part time 6 - 18  October 2018 Italy Milan + 3 more

Are you looking for a Masters degree to become a Social Media Manager or a Masters in social media and web community managers? The Master in Social Media Marketing by Digital Coach is for you. Social media have become environments that we regularly frequent and occupy a good part of our day. The interest in these tools is constantly increasing and today all the companies have understood that they can not do without it for their business. [+]

Are you looking for a Masters degree to become a Social Media Manager or a Masters in social media and web community managers? The Master in Social Media Marketing by Digital Coach is for you.

Social media have become environments that we regularly frequent and occupy a good part of our day. The interest in these tools is constantly increasing and today all the companies have understood that they can not do without it for their business. In fact, companies are increasingly looking for social media managers, social media specialists, social media strategists, community managers, social customer care and other professionals who have a strategic vision, developed digital skills focused on social networks and who know how to design, manage and verify a strategy of web communication on social networks.... [-]


Master Web Marketing and Social Media with guaranteed and paid internship

Online Campus Online & Campus Combined Full time Part time 6 - 18  October 2018 Italy Milan + 3 more

The Master Web Marketing and Social Media is a training course that is designed for those who want to know all the disciplines in the web area and social media, aware of the fact that the most successful actions in the world of online marketing are based on integration of the contribution of several channels. Both those who have responsibility for the entire social web strategy of the company, and those who work on specific areas such as SEO, SEM or social, in the implementation of their activities must include all actions upstream and downstream in order to make its contribution coherent with what has been done by other specialists. [+]

Are you looking for a master web marketing and social media that you can frequent online or in the classroom?Do you work but do not want to give up a path of study and update on the web communication that can be used in the evening?Are you tired of the theory and looking for a technical operational approach by the best web marketing professionals to become a real web communication manager?Do you want to test yourself following real projects from beginning to end with a practical experience followed by experts in the field?Want to know the best practices of web marketing and social media marketing that have built the success of large companies to drop these experiences into your business?Live away from Milan but you want to breathe an international environment while staying at home with a course that allows you to have the same degree of deepening of the topics in web marketing and the ability to interact with other colleagues in the classroom and online and with teachers ?Participating online in the exercises and receiving explanations on unclear points?... [-]

Master Web Marketing with guaranteed and paid internship

Online Campus Online & Campus Combined Full time Part time 6 - 18  October 2018 Italy Milan + 3 more

On this page we will give you the main elements of the Digital Marketing Master Web Marketing, a training course aimed at doing marketing on the web much more than knowledge. Our Master brings in Italy the best international standards of the discipline of web marketing, certifying following the final exam the skills acquired by the participants, their profit and attendance. [+]

On this page we will give you the main elements of the Digital Marketing Master Web Marketing, a training course aimed at doing marketing on the web much more than knowledge. Our Master brings in Italy the best international standards of the discipline of web marketing, certifying following the final exam the skills acquired by the participants, their profit and attendance. The starting point for accessing the important career prospects of the new web professions. All with the certainty of being able to count on the widest and specialized range of training courses in Web marketing available in Italy, thanks to which you can integrate other skills, follow other update modules, enter the Digital Coach community, take other exams to obtain other supplementary certifications. So that you can also take the Google certification exams thanks to a program of studies that already includes all the main topics requested by Google.... [-]


Videos

Scuola Digital Coach - Corsi e Master in Digital Marketing, Web, Social Media ed E-commerce