M.A. Strategic Design
Berlin, Germany
DURATION
4 Semesters
LANGUAGES
English
PACE
Full time
APPLICATION DEADLINE
Request application deadline
EARLIEST START DATE
Dec 2024
TUITION FEES
EUR 790 / per month *
STUDY FORMAT
On-Campus
* tuition fees citizenship | EU/EEA (incl. Switzerland, Western Balkans, and Ukraine): EUR 790 / month | citizenship | Non-EU/EEA: EUR 5700 / Semester
Introduction
For you, design is not just about aesthetics. It has the potential to change the world for the better. You have a BA degree in creative disciplines and want to help create the future. Welcome to our design strategy Master's program.
You develop your strategic thinking skills at the interface between innovation management, brand strategy, and the management of creative processes. You will not only learn to understand social and technological innovation but also to think about it holistically and shape it for the future.
To this end, you will immerse yourself in methods and theories of corporate and brand management, design thinking, social design, transformation design, system thinking, and critical thinking.
You learn user-centered research, focused synthesis, and systematic idea development. You will deal with creativity techniques, business models, sustainability, and intercultural communication.
Soft skills such as presentation skills and the development of your personal leadership style are specifically promoted through specially designed teaching units. The teaching of methods of scientific work creates the basis for writing a Master's thesis in the fourth semester of the program.
Gallery
Admissions
Curriculum
1. Semester
30 ECTS
- Strategic Design Introduction
- Strategic Design Research
- Strategic Design Synthesis
- Content Management
- Theory I
- Strategic Design Profession and Best Practice I
2. Semester
30 ECTS
- Strategic Design Creation
- Strategic Design Realisation
- Strategic Design Implementation
- Publication
- Theory II
- Strategic Design Profession and Best Practice II
3. Semester
30 ECTS
- Purpose Driven Innovation | Intro and Research
- Purpose Driven Innovation | Synthesis and Creation
- Purpose Driven Innovation | Realisation
- Strategic Design Manifesto and Portfolio
- Theory III
- Strategic Design Profession and Best Practice III
4. Semester
30 ECTS
- Master's Thesis
Program Tuition Fee
Career Opportunities
Our innovative approach that pays off
More than ever before, companies, institutions, and startups alike are realizing that brand management and shaping a strategic brand identity are key to gaining and maintaining a competitive advantage. The demand for specialists in design and brand management, as well as, creative direction is accordingly high. Service design and experience design are also popular occupations for strategic designers and alumni of our program.
Another professional field constantly growing in popularity for strategic designers is innovation management. Driving innovation in enterprises, institutions and startups is increasingly being led and moderated by strategically-trained designers, as they can connect creative and strategic processes. Strategic designers can be found in many strategy departments of large companies.
With an internationally recognized Master of Arts (M.A.) degree, your diploma and the diploma supplement meet the EU requirements of the Socrates/ECTS program.