MSc in Strategy and Digital Business

As industries and products become more digital being able to understand and manage digitalisation is a crucial determinant for success in the job market.

The Master in Strategy and Digital Business prepares students for the digital and global job market, whether you want to join an established start-up or found your own company in a European and international context, become strategy consultant or work as an intrapreneur who drives change processes in organisations or NGOs.

ESCP gives you the opportunity to leverage events, tools and guidelines to efficiently manage your Career process after the end of your Master.

The Careers Service

Prepare your Career Plan

The Careers Service supports you in preparing a well-structured Curriculum Vitae and Cover Letter in order to strongly increase your chances to have an impact on companies. In addition, it also provides you with a structured method and process to prepare a Career Plan, in order to build and start an efficient and effective job-seeking strategy.

Job Fairs and Recruitment Day

Of particular relevance are the Job Fairs and Recruitment Day organised by the ESCP Careers Service on each campus. Thanks to these huge events you have the opportunity to directly get in touch with HR and Line Managers of leading companies.

The Master in Strategy and Digital Business (120 ECTS) will give you the background you need to manage a 21st-century business.

A combination of theory classes and of live practical cases covering the areas of:

• Managing Emerging Technologies
• Techniques for Complex Problem Solving and Decision Making
• Critical Thinking and Communication Skills
• Strategic and International Management
• The Chinese Market and Doing Business in China
• International Entrepreneurship
• Research Methods, Complex Systems and Organizational Change
• Language Courses and Career Development

Classes will be delivered on campus and/or online in accordance with government recommendations. The programme begins in September and is organised as follow:

Course modules

You have to be proficient in English to follow these courses.

Strategy

• Strategic Management
• International Management

Advanced Strategy

• Transformation Bootcamp
• International Strategic Innovation
• Product Management

Coding

• Foundations of Coding
• Hackathon

Disruptive Skills

• Doing Business with China
• Start-up School
• TED Talk Seminar
• Digitalisation and Society

Entrepreneurial Knowledge

• Leadership
• Legal Aspects of Entrepreneurship

Foundations of Management

• Global Entrepreneurship
• Managing Emerging Technologies
• Problem Solving and Communication
• Intercultural Management

Electives

• Strategic Decision Making
• Design Thinking
• Digital Marketing
• Ethics of AI

Research

• Research Methods
• Managing Complexity
• Master Thesis for MSc

Skills

• Career Development
• Company Consultancy project
• Internship

Company consultancy projects

Experiential learning

You will accomplish a Company Consultancy Project during the MSc in Strategy and Digital Business, which allows you to put into practice the concepts acquired in the classroom. The projects provide students with collaborative and intercultural work experience on a case provided by our strategic partner Bain & Company.

In groups of 4-5, students are expected to perform an in-depth analysis and make recommendations for actions that can realistically be implemented by the company.

At the heart of the programme, the Company Consultancy Projects are a key element of the programme that enables students to get to know a sector or a specific function. They require significant commitment and focus from the students.

Through the Company Consultancy Project, students learn how to work efficiently as a team, and hone their skills in:

• Project planning and management
• Data collection and analysis
• Development of hypotheses and recommendations
• Customer service
• Public speaking and presentations
• Throughout the project, tutoring is provided by an ESCP professor.

Students learn how to approach an issue with a critical mindset, and how to react swiftly in unexpected situations with a creative and open-minded attitude.

Professional mission

A professional mission in the form of an in-company internship of at least 3 months.

From May to July of the second year, students must complete an in-company internship of at least 3 months. The internship is an opportunity for practical application of the theoretical concepts learned from courses, with an eye to establishing a career.

The Corporate Relations Department

The Corporate Relations Department is dedicated to gather placement offers from many companies. The department also organises a series of fairs involving firms, giving MSc students many opportunities to make contact.

Professional thesis

Writing and defending a professional thesis

Starting in February of the second year, you must draft a professional thesis in consultation with an ESCP Professor, which is based on the course Research Methods (term 4). The topic chosen is approved beforehand by an academic advisor. The thesis is defended orally to a committee between June and July. This individual applied research project is an essential part of the programme since it leads to in-depth analysis. It represents 20 of the total of 120 ECTS credits earned over the two years.