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View all Masters in Fashion Marketing in Spain

Students who are interested in working in the fashion industry may want to pursue a program in fashion marketing. Along with how to merchandise fashion products, the curriculum generally teaches different marketing methods and avenues to promote them.

Master Program in Fashion Marketing in Spain

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7 Results in Fashion Marketing, Spain

Idep Barcelona

Social changes are reflected in the evolution of fashion, understood as a language through which a set of values ​​and identity strokes are transmitted. ... [+]

Social changes are reflected in the evolution of fashion, understood as a language through which a set of values ​​and identity strokes are transmitted. The correct definition of the marketing action, ranging from the concept of brand personality, consumer and market niches that aims to reach the parameters collection should take into account the designer or the type of points sale as well as the proper management and communication of these aspects (from a well-defined brand image, sound management of advertising or showroom and a right relationship with the media, to organizing an event with celebrities), it is essential in a global and competitive market.

So, every time a specific training in this area, from a strategic and operational side, which is to allow the professional marketing and fashion communication to promote and disseminate the concept of brand identity or values ​​of a product is required , devising a strategy that integrates all the tools at your fingertips.... [-]

Spain Barcelona
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Spanish
Full-time
1 year
Campus
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Idep Barcelona

Increasingly arise more creative one who wants to carry out a personal project, I braked his poor knowledge of the market. An entrepreneur needs to be versatile as well a ... [+]

Increasingly arise more creative one who wants to carry out a personal project, I braked his poor knowledge of the market. An entrepreneur needs to be versatile as well as being able to create a collection of any of the different disciplines within the wider fashion industry, namely to develop the strategic approach of a brand and define the action plan for design and marketing are consistent.

It is to design, plan and develop the different elements that make up the day to day in a fashion brand, taking into account creative criteria but also their needs, technical concepts adapted to the production, its distribution plans and aesthetic conceptions to be determined by the visual line of the brand.... [-]

Spain Barcelona
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Spanish
Full-time
1 year
Campus
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IED – Istituto Europeo di Design Madrid

The keys of communication in the management and positioning of fashion brands ... [+]

Top Masters Programs in Fashion Marketing in Spain. Course file Type of course: Blended Master Language: English School: Fashion IED Credits: 60 Duration: 11 months Timetable: Morning-Afternoon On-site module: Mon to Fri, from 9:30 to 13.30 and from 15:00 to 18:00h Attendance: blended Qualification: Private / A private certificate will be issued at the end of the course. Directed to: graduates or those with a diploma in the field of Communication, Marketing, Fashion, Journalism, and Design, who want to redirect their professional career to the digital area. Professional experience will be valued. Admission process: CV / Motivation Letter / Portfolio (max 3Mb) / Web / Personal interview as deemed necessary by the Academic Coordination Team ... [-]
Spain Madrid
January 2020
English
Full-time
11 months
Online & Campus Combined
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IED – Istituto Europeo di Design Madrid

The Master in Fashion Business Management is conceived for those who want to train as managers and entrepreneurs in the fashion industry. ... [+]

THIS PROGRAM IS TAUGHT IN SPANISH

The Master in Fashion Business Management is conceived for those who want to train as managers and entrepreneurs in the fashion industry.

Fashion is creativity. Nevertheless, in order that a product triumphs, reaches the desired audience and works commercially, needs a strategic development. A business plan should cover all aspects necessary to build a company able to obtain results and to achieve the sought success.

The learning process of the Master of Fashion Business Management covers all the areas of interest of the fashion world and analyzes the business abilities that students need to start their activity in this sector. For this reason, it relies on highly skilled professionals who make their experience available to students.... [-]

Spain Madrid
October 2019
Spanish (Spain)
Full-time
1 year
Campus
Online
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IED – Istituto Europeo di Design Madrid

Can we talk about a Fashion 2.0 today? Does fashion come before "being fashionable"? Are the trends occurring in networks and digital media rather than on the catwalks? A ... [+]

Can we talk about a Fashion 2.0 today? Does fashion come before "being fashionable"? Are the trends occurring in networks and digital media rather than on the catwalks? All these questions are latent and present in the current reality. Social changes, new technologies, social networks, consumer evolution and the democratization of fashion have led brands to question a rethinking of their strategies.

For many brands, this "new digital era" has been an opportunity to make themselves known, position themselves or even reinvent themselves. The identity of a brand is a primary factor in defining a global and coherent strategy, not only in the design of the collection, but also in the business model, the type of products, the target audience, etc.... [-]

Spain Madrid
February 2020
Spanish,Spanish (Spain)
Full-time
10 find your juris doctor
Online & Campus Combined
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LCI Barcelona

The fashion industry is subject to continuous changes caused by the existence of companies and commercial establishments of different sizes and resources, both at the man ... [+]

Overview

The fashion industry is subject to continuous changes caused by the existence of companies and commercial establishments of different sizes and resources, both at the manufacturer, distributor or retailer level. Defining management systems and marketing strategies for such different organizations is a complex task, taking into account external factors such as market globalization and price competitiveness.

The main objective of the Master in Fashion Marketing, Communication and Event Planning is to train experts and creatives in the sector who know how to identify, evaluate and select market opportunities, establishing optimal strategies in the field of communication and brand image, in a sector in which innovation is continuous and highly competitive. Professionals capable of positioning a product and making it known, either through advertising campaigns, through the press or through the organization of an event.... [-]

Spain Barcelona
October 2019
English,Spanish
Full-time
1 year
Campus
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ESIC Business & Marketing School

The International Master in Fashion and Luxury Marketing (MM ... [+]

The International Master in Fashion and Luxury Marketing (MM

characteristicsAimed at all those who wish to embark on a career in the international fashion and luxury industry.The master is taught during the weekends, Friday afternoon and Saturday morning, from October to July.Includes Masterclass taught by experts from the fashion and luxury industry.Differential FactorsOFFICIAL DEGREE: Own Title of the Rey Juan Carlos University.EMPLOYABILITY: Possibility of internships in companies in the sector.METHODOLOGY: The master includes new subjects such as innovation, experiential marketing, digital marketing, consumer behavior, branding, presentation of collections in fashion shows, fashion and law, etc., taught by lecturers and lecturers from Business Schools, Universities and experts from industry, with the help of the case method. In addition, the ability to innovate, creativity, adaptation to change and critical thinking is motivated.BenefitsSpecialized program in Marketing applied to the fashion and luxury sector with an international vision, which aims to train future managers in the skills and tools of strategic and operational marketing management at an international level.Pay special attention to the design of shopping experiences and critical thinking.It combines innovative pedagogical tools, typical of a business school such as ESIC BusinessIt incorporates the techniques of the case method and strategic simulation.Faculty selected among professors and specialists of the fashion industry.It includes new subjects such as innovation, fashion market research, consumer behavior, new materials, experiential marketing, staging of collections and international fashion shows, e-commerce of luxury, and fashion and law, among others.It allows access to a professional network of fashion companies.Facilitate the collaboration and... [-]
Spain Madrid
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Spanish
Full-time
Part-time
9 - 12 months
Campus
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