Introduction
Ferrières School’s MSc, entirely delivered in English, meets the current and future needs of Hospitality, Gastronomy and Luxury industries. MSc Ferrières aims to prepare current or future professionals for management positions in the area of International Hospitality Management.
MSc Ferrières is a full-time course taught over a 2-year period divided between taught courses, dissertation and internships.
Duration: 2 years
Credits: 120 ECTS
Language: English
Intakes: September
Starting Date: Late September 2017
Certificate Awarded after 2 years: Master of Science in International Hospitality Management
Internships: We guide our students to get internships in the best Hospitality Institutions.
Location: Ferrières-en-Brie, Paris area
Once graduated you will be able to:
Master the sectors and the role of hospitality in their systems
Anticipate consumer’s behaviours and their impact on the business evolution
Focus on service attitude, service delivery, quality and innovation
Apply managerial, financial and marketing knowledge to projects in these fields
Focus on data analytics, electronic distribution and revenue management strategies
Apply sustainable and quality management techniques (continuous improvement)
Anticipate the upcoming challenges that these sectors might face
Manage Complex Projects
At Ferrières we encourage both project-based and experiential learning. You will acquire the necessary skills and applicable knowledge focusing on Managing Projects, Managing People, Managing Figures and Managing Self-allowing you to leverage your expertise in the chosen area.
WHEN APPLYING:
MSc1, make sure you already have acquired a Bachelor’s degree or equivalent (180 ECTS) and that you can meet 6.0 IELTS English language level or any equivalent.
MSc2, make sure you already have acquired 240 ECTS or a Bachelor’s degree added to the significant experience in the field. IELTS 6.0 English language level is required.
THE PROGRAMME - YEAR 1 – THE ESSENTIALS
Financial Accounting
Managerial Finance
Planning and Controlling
People Management Consumer Behaviour
Marketing
Law and Ethics
Intercultural Management
e-Commerce and online Business
Personal Expression
Impact and Influence
Sense of Purpose and Passion
Career Centre / Assessment Centre
Professionalization - Market Overview
Food & Beverage Management Advanced Oenology Innovation & Culinary trends
Revenue Management Service Management
Strategic Management in Hospitality Marketing and Branding in the Luxury Industry Luxury Management (Business Case)
Luxury Distribution: on and off line Distribution
Channels
Internship (5 months) / Group Project
THE PROGRAMME - YEAR 2 – SPECIALIZATION International Hospitality Management
Ferrières applies an approach allowing students to create an immediate connection between every single course, their chosen specialization and their project.
50% of all content covered in fundamentals is multi industry-oriented and 50% is linked to the specialization by the students themselves.
1. Engage with the industry
Corporate & Project Finance
Management control & KPI
Quality Management & Sustainability
Technology and Technological convergence (Big Data & Information Systems)
Hospitality Analytics
Distribution & Sales
Leading & Managing Teams, Organizational Behaviour CRM & e-Marketing, Services Marketing Social Media and Guest Feedback (Case Study)
Advanced Project Management (Group Project)
Advanced Strategy
Operation Management in Hospitality & Luxury Introduction to Facilities and Real Estate management Crisis & Disaster Management
Research Methods & Critical Thinking (Creativity, Innovation)
Assessment Centre / Professional Development Personal Communication
Negotiation & Advanced Selling
Complex Problem Solving & Decision Making
2. Explore new expertise
The Luxury Industry, History, Major Actors & Trends
Macro Environment and Trends
Tourism & Hospitality Ecosystem
Lifestyle Hospitality Globalization Business Game
Lifestyle Hospitality
Globalization
Business Game
Additional Electives and Masterclasses
3. Expand your profile and network – Internship and dissertation